Portfolio
  •          


Showing posts with label iPad. Show all posts
Showing posts with label iPad. Show all posts

Monday, February 20, 2012

Need to Know - Small Business Technology: February 20, 2012

We got behind in posting our near daily small business technology updates due to an intense training schedule. Here's what popped up in today's professional reading:

The Biggest Mistake Web Analysts Make… And How To Avoid It! - Great article by Google analytics guru. Suitable for both beginners and advance webmasters.

How Inbound Marketing Works, From Start to Finish - Clever infographic explaining the inbound sales process visually. Need to print some of these poster size for the classroom.

Ecommerce Comes to Twitter - How-to article on getting started with Chirpify, the Twittter ecommerce platform.

Infographic: The most recent (and incredibly impressive) Facebook stats - Another fun infographic to gawk at. Don't forget to pin it on Pinterest.com

Tools of the Travelgeek: Voice and Data Devices - Really useful article for anyone travelling overseas, including on cruises. Describes what equipment to take and how to use it to avoid high data and roaming charges. I didn't know cruise ships charged $5/minute for cell calls. I feel better about my $0.30/minute pre-paid  now.

Brailletouch app to bring eyes-free texting to iPhone and iPad - Very cool invention. Click through and check out this innovation.

Smartphone Users Say Web Access More Indispendable Than Texting - Did you know that most smartphone turn to laptops when they lose their phone's data connection? Good behavioral insight in this brief article.

Congrats, US Government: You're Scaring Web Businesses Into Moving Out Of The US - Diatribe with a tongue-in-cheek migration checklist for web based businesses. Read and ponder this.

The Post-Office Generation - Microsoft Office's growing irrelevance due to ubiquitous tablets, Dropbox, and cheapo editor apps.

Thursday, February 9, 2012

Need to Know - Small Business Technology: February 9, 2012

How To Build a Rockin’ LinkedIn Presence - Short 5-step tutorial from a Chief Branding Officer on how to set up a company page on LinkedIn. You do have a rockin' personal LinkedIn account already, don't you?

2012 Mobile Trends And What They Mean For Product Strategists - This is the kind of article I look for to keep myself employed and my employer "in business." Short, easy-to-read list of the key trends you and I should keep abreast of and implement.

iPad’s Momentum in Restaurants Grows with Buffalo Wild Wings Trial - This is what I'm talking about today. Customers use iPads to order and pass the time in a major chain restaurant. The snow ball is gaining speed and snow.

Staples leads the way with new tablet-optimized experience -  Major retailer is among first to offer tCommerce (tablet commerce). Plan to show this site in my tablet classes today.

Is this the tipping point for mobile commerce? - Seems the logical follow on after the above mobile articles. Good summary of stats. Yeah, mobile commerce is at the tipping point and going over. BTW, I've registered for a free 1-hour webinar on mobile commerce during the past holiday season. You might also.

The Rise Of Content Marketing [Infographic] - Content marketing is the production of content like videos, music and other content which is used to brand a product or build market share. The infographic gives a good summary of the state of this industry.

what is mLearning - Short animated video explaining mLearning in simple terms. This video actually stimulated some ideas on how to add audio to my mLearning project.

ADL Mobile Learning Newsletter - Weekly list of mLearning articles. Haven't had an opportunity to explore the links yet. If you find gold, please comment.

Monday, January 23, 2012

Need to Know - Small Business Technology: January 23, 2012

Thou Shalt Covet What Thy Neighbor Covets - Its not Paco Underhill, but a Fast Company article on how we are influenced by others to buy stuff. It's always amazing to pause and ponder the economic impact of consumer "sheep following the herd".

Target Looking to Halt 'Showrooming' by Shoppers - Short 4 minute video on problem of "showrooming" and Target's response to develop exclusice products that can't be price compared via mobile phones and apps.

Innovative Ways to Leverage QR (Quick Response) Codes for Your Small Business - Blog post by ASBTDC center director Herb Lawrence. Herb is probably the best informed person in Arkansas on QR codes. Feel free to ask him a challenging question in his comments.

QR Codes – 21 Ways To Use Them To Build Your Business - A simple, easy to read list of 21 good ideas. You can likely skim this list in less than 30 seconds and come away with something new to try.

TrakQR.com - New start-up with a great public beta program: create up to 50 QR codes that you can re-purpose/redirect at anytime. TrakQR provides full analytics for each QR code. Currently free, so try them out!

Using 'Quick Views' to Increase Conversions - In today's onlin retail environment, you need every conversion you can get. Practical Ecommerce provides a detailed article with photos showing what to do.

How many of your 100K+ Twitter Followers are Real? - Short article on using SocialBro to segment your followers by when they last tweeted. Helps in spotting deadwood and Twitter bots.

12 Most Effective Ways To Generate Leads On LinkedIn - The site is 12most.com, so this is a "bait" article, but it does provide a good overview of where and how to use LinkedIn.

The 7 Don’ts of Mobile Marketing - If you really thought about it, these should be self-explanatory. That someone had to post these, indicates they're not self-evident. Read & head. Won't take long.

Tablet and E-book reader Ownership Nearly Double Over the Holiday Gift-Giving Period - Heard about this new Pew Internet report this morning while shaving. There are some other interesting trends in this research. Take 5-10 minutes and explore Pew's data. Seems if you didn't give or receive a tablet for Christmas, you didn't "covet what thy neighbor covets."

Seven Ways to Use the iPad for Workplace Learning - A repost of a February 2010 article. Amazing that these 7 uses are still applicable two years later in a rapidly evolving mobile device market.

Friday, January 13, 2012

Need to Know - Small Business Technology: January 13, 2012

5 things your social media strategy can't live without - Short bog post on the five sections of a social media strategic plan. After you getr started with social media, these five become evident, but likely not articulated as well as in this post.

23+ Essential Facebook Page Applications to Improve Fans Engagement in 2012 - You could likely use some of these tools to implement your new social media strategy that you updated after reading the first link. Remember: simplicity carried to extreme is elegance. More is just more.

View Source from Safari on iPad -  cool trick to add "View Source" functionality to iPad's Safari browser. Basically, create a bookmark and copy the Javascript from the linked page into the bookmark's URL. Clever. Page includes a link to the script needed to do the same for an iPhone.

How to Build a Traffic-siphoning Marketing Funnel - I teach small businesses about sales funnels as part of SEO workshops. Always amazed how many people find sales funnels a new concept. This how-to article lays out the how's and why's of sales funnels.

Mais Non! France's "Free" Cell Phone Service Will (Likely) Never Work In The U.S. - OK, this has no direct value for you, but you should still read this to expand your knowledge of what's going on in other parts of the world. Some pretty cool technology being used as infrastructure. I envision small American towns in rural areas building out small scale versions of the Free.FR model.

Wednesday, January 4, 2012

Need to Know - Small Business Technology: January 4, 2012

What Job Seekers Need to Know in Today’s Digital Market - Well written piece on the increasing importance of social media when seeking employment and employees. Pay attention to the paragrapgh below the "Your Social Media Profiles Are as Important as Your Resume (If Not More Important)" subheading as it tells you where and what you need to do.

10 Predictions for Work and Economics in 2012 - You only need to know is this one: "...ever more people will enter the mall with a SmartPhone, browse, feel the fabric and so on, scan desired items into their phone, find the cheapest price on the Net, and, in one click, have it delivered to their home."

Photos Are The New Killer App - That's been my experience recently as I snap photos of recipes, future gifts, and steps in using office equipment with my smartphone. Gist of the short article: if you want to make money developing a killer app, something adding value using photos is the direction to go.

How To Repair Virus-Infected PC When Windows Fails To Boot Up [Guide] - Good illustreated web-based guide on using non-Windows operating systems to boot up and recover your PC. Ubuntu and SARDU featured.

The Year in Education: Seven Innovations Changing the Way the World Learns - OK, its not directly related to small business or technology, but you need to know what happening in how people are learning things. Click "next" in the upper right corner of each image to advance the slide show. I liked 7/9 on learning creativity.

5 Ways to Use Google+ to Improve Your Search Engine Optimization - High quality online guide on how to tweak your Google+ pages boost your websites search ranking. You are free to ignore and not actually implement any of these. Remember - survival is not mandatory.

Mobile Payments and Commerce Set For Breakthrough - Short easy-to-read summary of marketing data on mobile payments and m-commerce. You don't have to be an expert, but you should have a idea of what's happening in this area.

Top 20 Mobile Productivity Apps of 2011 - List of 10 top apps for each Android and iOS devices.

Google’s Android Training Initiative – Will it boost mLearning? - Short overview of Google's new Android  classes to help developers build better Android apps using best practices. Includes a link to the Android Training Initiative site.






Wednesday, December 28, 2011

Need to Know - Small Business Technology: December 28, 2011

3 reasons pharmaceutical reps are using iPads - Short article, but provides three good insights that can be applied to any B2B outside sales operation.

Models of Mobile Learning - Mobile Learning is in its infancy, but seems to be the future for training business owners and employees. This is a short blog post with links to four papers on various models for mobile learning.

Tuesday, December 13, 2011

Need to Know - Small Business Technology: December 13, 2011