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Showing posts with label mobile learning. Show all posts
Showing posts with label mobile learning. Show all posts

Thursday, February 9, 2012

Need to Know - Small Business Technology: February 9, 2012

How To Build a Rockin’ LinkedIn Presence - Short 5-step tutorial from a Chief Branding Officer on how to set up a company page on LinkedIn. You do have a rockin' personal LinkedIn account already, don't you?

2012 Mobile Trends And What They Mean For Product Strategists - This is the kind of article I look for to keep myself employed and my employer "in business." Short, easy-to-read list of the key trends you and I should keep abreast of and implement.

iPad’s Momentum in Restaurants Grows with Buffalo Wild Wings Trial - This is what I'm talking about today. Customers use iPads to order and pass the time in a major chain restaurant. The snow ball is gaining speed and snow.

Staples leads the way with new tablet-optimized experience -  Major retailer is among first to offer tCommerce (tablet commerce). Plan to show this site in my tablet classes today.

Is this the tipping point for mobile commerce? - Seems the logical follow on after the above mobile articles. Good summary of stats. Yeah, mobile commerce is at the tipping point and going over. BTW, I've registered for a free 1-hour webinar on mobile commerce during the past holiday season. You might also.

The Rise Of Content Marketing [Infographic] - Content marketing is the production of content like videos, music and other content which is used to brand a product or build market share. The infographic gives a good summary of the state of this industry.

what is mLearning - Short animated video explaining mLearning in simple terms. This video actually stimulated some ideas on how to add audio to my mLearning project.

ADL Mobile Learning Newsletter - Weekly list of mLearning articles. Haven't had an opportunity to explore the links yet. If you find gold, please comment.

Monday, January 23, 2012

Need to Know - Small Business Technology: January 23, 2012

Thou Shalt Covet What Thy Neighbor Covets - Its not Paco Underhill, but a Fast Company article on how we are influenced by others to buy stuff. It's always amazing to pause and ponder the economic impact of consumer "sheep following the herd".

Target Looking to Halt 'Showrooming' by Shoppers - Short 4 minute video on problem of "showrooming" and Target's response to develop exclusice products that can't be price compared via mobile phones and apps.

Innovative Ways to Leverage QR (Quick Response) Codes for Your Small Business - Blog post by ASBTDC center director Herb Lawrence. Herb is probably the best informed person in Arkansas on QR codes. Feel free to ask him a challenging question in his comments.

QR Codes – 21 Ways To Use Them To Build Your Business - A simple, easy to read list of 21 good ideas. You can likely skim this list in less than 30 seconds and come away with something new to try.

TrakQR.com - New start-up with a great public beta program: create up to 50 QR codes that you can re-purpose/redirect at anytime. TrakQR provides full analytics for each QR code. Currently free, so try them out!

Using 'Quick Views' to Increase Conversions - In today's onlin retail environment, you need every conversion you can get. Practical Ecommerce provides a detailed article with photos showing what to do.

How many of your 100K+ Twitter Followers are Real? - Short article on using SocialBro to segment your followers by when they last tweeted. Helps in spotting deadwood and Twitter bots.

12 Most Effective Ways To Generate Leads On LinkedIn - The site is 12most.com, so this is a "bait" article, but it does provide a good overview of where and how to use LinkedIn.

The 7 Don’ts of Mobile Marketing - If you really thought about it, these should be self-explanatory. That someone had to post these, indicates they're not self-evident. Read & head. Won't take long.

Tablet and E-book reader Ownership Nearly Double Over the Holiday Gift-Giving Period - Heard about this new Pew Internet report this morning while shaving. There are some other interesting trends in this research. Take 5-10 minutes and explore Pew's data. Seems if you didn't give or receive a tablet for Christmas, you didn't "covet what thy neighbor covets."

Seven Ways to Use the iPad for Workplace Learning - A repost of a February 2010 article. Amazing that these 7 uses are still applicable two years later in a rapidly evolving mobile device market.

Wednesday, January 11, 2012

Need to Know - Small Business Technology: January 11, 2012

Obama Administration Reportedly Plans to Create Internet ID for All Americans - Just because the President says a federal agency's developing a national Internet ID is not a national ID nor government-controlled system, doesn't make it so. I don't expect this to get any traction outside the current administration's small span of control. You do need to read this and watch for future announcements.

How to Make Great Connections on LinkedIn - Inc magazine posted some good tips on building really useful connections on LinkedIn. Three tips plus an introduction on engagement.

Social sharing buttons improve email click-through rates by 115% - Blog post with a colorful easy-to-read infographic. Bottom line - include social media sharing buttons in your email newsletters 'cause your readers will click on them.

5 Social Media Tricks You Need to Use - Really like these five tips as I've never read them before. "Tweet the Tweeter" is my favorite and I'll start using that tip this evening.

What Your Eyes Say About Who You Are - Fascinating Time article on research done on eye movements while reading web pages. The article includes information on which types of ads and where disrupt reading. The final paragraphs describing applying heat maps to a surgical training video was mind blowing. This research has the potential to radically change how training videos are edited for almost all occupations and tasks.

12 Predictions for the Mobile Landscape in 2012 - Don't know about the prediction of companies having their own app stores (maybe Walmart or McDonalds), but I can see mobile phones as research tools and gamification of learning. Bad news if you're invested in stand alone cameras, GPS, Flash and unlimited data plans.

Socializing Mobile Learning in the Enterprise - Five strategic tips on getting mobile learning started. Summary: partner with someone to create a small project that does something useful, even if it may result in negative feedback.

Tuesday, January 10, 2012

Need to Know - Small Business Technology: January 10, 2012

iPhone app uses QR codes to track employee hours - So any employees are going to hate the folks that invented this system. I see spin offs for tracking K12 students and college attendance. Perhaps event event or exposition admittance.

Blum's Picks From CES: 3 Good Gadgets - Minority Report touchscreens, a radical looking smart office phone, and a waterproof smart phone. The smart phone will sell like hotcakes, geeks will also pick up a Minority Report-like touchscreen. I doubt I ever see the smart office phone in use.

CES 2012: Sculpteo Introduces iOS App, 3D Cloud Print Engine - What if you could take a picture of a part and send it to a nearby 3D printer?  This could be a game changer and hasten the demise of small plastic manufacturing. Click through for some coll images and a mind bending article.

SURVEY: 49% of LinkedIn Users Have Household Income Over $100K - That's just one of the statistics found in this article. Click through for many other Linked In stats.

Why FourSquare Will Never Be Admissible in Court - Basically, since one doesn't physicaly have to be inside a location to check in and can game the system, then FourSquare is neither alibi nor proof.

Frequency Makes Any Website a Video Channel - Interesting web app to stream the other 51% of video not found on YouTube.

Tablet Learning – Neither Mobile Learning Nor eLearning - Very short article differentiating between eLearning, mobile learning and tablet learning. I don't see any difference between tablet and phone devices except screen size. If you have good instructional design and build from mobile device to web device, there so be no gotcha's.

The ROI of online training: How organisations are moving online - Ad on a UK website with link to Goto Training whitepaper offer.


Monday, January 9, 2012

Need to Know - Small Business Technology: January 9, 2012

Half of adult cell phone owners have apps on their phones: Part IV. What types of apps are adults downloading? - Figure 10 from a Pew research report showing the nine categories of apps sorted from highest use to lowest. Most used: news and sports updates. Least used: health.

U R What U Tweet: 5 Steps To A Better Personal Brand - Fast Company article with five general steps to improve your personal brand. First step is have a good personal homepage, which most social media users lack. Click through for the next four steps.

Google+ Adds Multiple Administrator Capability - Really important information for those setting up new Google+ business pages. Always a good idea to have 2 or more administrators for critical infrastructure. Practical eCommerce provides step-by-step instructions.

USB 3.0 Is Coming to Smartphones and Tablets - Why is this important? How about increasing download speeds by 15:2 and also increasing the recharge rate. Watch for microUSB ports on new devices later in 2012.

China’s ‘cyberarmy’ could number half billion - Here's a scary thought:  "... every Chinese is a potential cyberwarrior  ..." How well do you think your business, state, or country would fare against 500 million simulateous hackers? My thoughts exactly.

Mega Collection Of Cheatsheets for Designers and Developers - Probably the greatest collection of cheatsheets. Has printable cheatsheets for everything from simple HTML and CSS to operating systems to programming languages. I'd book mark this page at a minimum.

Hacking Siri for Learning - A request for examples of using Siri for learning. The article does mention one cool Siri hack involving controlling a home thermostat. Can't wait to see what the Army of Davids comes up with as more and more folks push Siri's software. Its only a matter of time.

Friday, January 6, 2012

Need to Know - Small Business Technology: January 6, 2012

25 Eye-Popping Internet Marketing Statistics for 2012 - All 25 are short sound bites you can use a meetings or re-tweet yourself. Half have to do with mobile in 2012.

12 Crucial Consumer Trends for 2012 - Summary of 12 fast breaking business trends you should be aware of. Take note of #5 Cash Less and #12 Point and Know. Also, you should be following @Trendwatching on Twitter if you don't already.

How To Install Facebooks Timeline - Blog post with embedded 8:23 minute video showing step-by-step how to switch the new Facebook time line into your Facebook account. Great for folks that prefer visual and audio instructions. The host is quite personable also!

4 Pillars Of LinkedIn Marketing For Businesses - The author not only gives you the four pillars but also provides 5-7 good solid instructions on how to build said pillars.

Launching a Mobile Marketing Campaign: Easier Than You Think - Short overview of the 4 key pieces of a mobile marketing campaign. Developing an app (#4) is currently optional for most small businesses, unless you have a killer app that does something value added (restaurant menu, medical appointment maker, etc.)

5 lessons to apply when launching a mobile site or campaign - Quick overview of 5 reasons why mobile  marketing is tough which basically all boil down to: No Buck Rogers, No bucks.

An Excellent eBook Full of Mobile Learning Activities - Blog post with a downloadable ebook described as "...great free ebook that anyone interested in using mobile devices as instructional tools should read..." The book is well written with more photos than text. While the book depicts and describes K12 activities, much of this is applicable to adult learners. I'm halfway tempted to develop a similar guide featuring adults in the workplace.

Is Mobile Learning Smarter Learning? Using Mobile Devices for Multisensory Learning and Assessment - Geeky article and 1:23 minute video for instructional designers.

Free Sites for Making Money Online - This is old news for me, but one of you might could use the info in this economy.


Wednesday, January 4, 2012

Need to Know - Small Business Technology: January 4, 2012

What Job Seekers Need to Know in Today’s Digital Market - Well written piece on the increasing importance of social media when seeking employment and employees. Pay attention to the paragrapgh below the "Your Social Media Profiles Are as Important as Your Resume (If Not More Important)" subheading as it tells you where and what you need to do.

10 Predictions for Work and Economics in 2012 - You only need to know is this one: "...ever more people will enter the mall with a SmartPhone, browse, feel the fabric and so on, scan desired items into their phone, find the cheapest price on the Net, and, in one click, have it delivered to their home."

Photos Are The New Killer App - That's been my experience recently as I snap photos of recipes, future gifts, and steps in using office equipment with my smartphone. Gist of the short article: if you want to make money developing a killer app, something adding value using photos is the direction to go.

How To Repair Virus-Infected PC When Windows Fails To Boot Up [Guide] - Good illustreated web-based guide on using non-Windows operating systems to boot up and recover your PC. Ubuntu and SARDU featured.

The Year in Education: Seven Innovations Changing the Way the World Learns - OK, its not directly related to small business or technology, but you need to know what happening in how people are learning things. Click "next" in the upper right corner of each image to advance the slide show. I liked 7/9 on learning creativity.

5 Ways to Use Google+ to Improve Your Search Engine Optimization - High quality online guide on how to tweak your Google+ pages boost your websites search ranking. You are free to ignore and not actually implement any of these. Remember - survival is not mandatory.

Mobile Payments and Commerce Set For Breakthrough - Short easy-to-read summary of marketing data on mobile payments and m-commerce. You don't have to be an expert, but you should have a idea of what's happening in this area.

Top 20 Mobile Productivity Apps of 2011 - List of 10 top apps for each Android and iOS devices.

Google’s Android Training Initiative – Will it boost mLearning? - Short overview of Google's new Android  classes to help developers build better Android apps using best practices. Includes a link to the Android Training Initiative site.






Wednesday, December 28, 2011

Need to Know - Small Business Technology: December 28, 2011

3 reasons pharmaceutical reps are using iPads - Short article, but provides three good insights that can be applied to any B2B outside sales operation.

Models of Mobile Learning - Mobile Learning is in its infancy, but seems to be the future for training business owners and employees. This is a short blog post with links to four papers on various models for mobile learning.